Helping ambitious brands
scale through storytelling & data.
I’m Qurat-ul-Ain, an E-commerce Growth Specialist dedicated to unlocking the potential of Shopify stores and TikTok shops. My journey began with a simple curiosity about how digital landscapes shape consumer behavior, and it has evolved into a career built on strategic precision and creative innovation.
In a world saturated with noise, I help brands find their voice. I don't just optimize for clicks; I optimize for connection. Whether it's crafting a high-conversion Shopify storefront or architecting a viral TikTok strategy, my focus remains on sustainable, long-term growth.
My Core Values
Growth isn't just about numbers; it's about the principles we uphold while getting there. These values guide every strategy I build.
Transparency
I believe in clear communication and honest data. No hidden metrics or inflated promises—just real, actionable insights that drive your business forward.
Innovation
The digital landscape changes daily. I stay ahead of the curve, testing new TikTok trends and Shopify apps so your brand remains relevant and competitive.
Empathy
Understanding the customer is key. I design experiences that resonate emotionally, turning casual browsers into loyal brand advocates.
Experience
Senior E-commerce Strategist
2021 — PresentFreelance / Consultant
Partnering with 7-figure DTC brands to optimize their Shopify stores. Implemented retention strategies that increased LTV by 30%. Led TikTok ad campaigns resulting in viral brand awareness and direct sales.
Shopify Developer & Designer
2019 — 2021Digital Agency NY
Focused on UX/UI design for e-commerce platforms. Custom coded Shopify themes and optimized site speed, ensuring mobile-first experiences for over 20 clients.
Social Media Manager
2018 — 2019StartUp Inc.
Managed content calendars and community engagement. Early adopter of short-form video content strategies that set the foundation for future TikTok success.
Ready to scale your store?
Let's collaborate to build a data-driven strategy that elevates your brand and drives meaningful growth.